Words That Fit

B2B Website Design and Development

Words That Fit is a Perth-based engineering and construction copywriter, that uses strategic messaging, well-crafted words and proven content marketing techniques. Estelle Fallon came to me "looking for someone to take her DIY attempt and turn it into something she's happy to share with the world". She had been working on it for a while and realised she was never going to finish it, so it was time to hand it over to a professional so she could focus on what she does best.

Her brand is all about the colour red, so the website needed to lean in and dial it up to make an impact.

The Result

The Words That Fit website has been built using WordPress, using Elementor Pro as the theme and builder. Using the brand elements the website reflects what Words That Fit does and appeals to their target market.

This WordPress website features:

  • Services that are broken down into clear ‘building blocks’ that mirrors the construction process

  • Use of the “puzzle” theme associated the name “Words That Fit” and the tagline “solve your business writing puzzle”

  • A design that focus on, and appeals to the Civil Engineering and Construction industries