Logo & Brand Identity Design

Want to make a lasting impression?

Get a distinct, memorable brand that sparks desire, grabs attention and creates loyalty.

A bespoke brand designed just for you

So, you’ve got a new business and need a brand identity but don’t know where to start?

Finding it hard to get a logo that you can be proud of?

Or maybe you feel your current brand needs a refresh, so it resonates better with your customers.

I can help.

Using my creative skills and know-how, I’ll design a memorable brand that engages your customers and fosters loyalty.

I’ll listen to you to understand what you do and who you do it for. Together we’ll bring your brand to life.

Only 2 spots per month

To give your new brand the love and effort it deserves, I offer a limited number of spots per month.

Custom Design Logo and Branding

Custom Design

Multiple Concepts

Brand Elements

On time delivered website

On-time Delivery

Even if your business is brand new, it doesn’t need to look like you started yesterday.

The right brand identity design can convey authority, stability, and integrity.

What’s included

Everything you need and nothing you don’t.

Discovery Session:
We’ll get together so I can discover what you do, and who you do it for. I’ll listen and understand your business, your ideal customers, and your ideas.

Concept Designs:
The logos and brands I create are unique to your business. And there are 2 rounds of amends to make sure we get it just right.

On-time Delivery:
Custom designs take time. I allow 3-4 weeks for delivery of the first concepts.

Style Guide:
It’s most important we have a document that you can send to marketers to make sure your brand is represented correctly across all channels, right down to the font and colours.

All Formats:
You’ll need your logo and brand assets ready for print and digital use. I’ll set your logo up in the correct format for all the places you need to use it.

A logo designed just for you, and only you.

Here’s how it works

My design process takes you from a blank canvas to branding that’s a perfect fit.

Typically, a brand identity design takes 3-4 weeks. If you need any collateral marketing materials, add an extra 1-4 weeks.

Who it’s for

It doesn’t matter if you have a brand new business or you’ve been in business for years, you should always have a brand that accurately reflects your values and resonates with your customers.

I’ll work with you to create whole new brand or an up-to-date refresh of an existing one.

Here are some of the types of businesses I’ve created logos and branding for.

  • Mortgage Brokers
  • Psychologists
  • Retailers (online & bricks and mortar)
  • Real Estate

  • Construction
  • Business Coaches
  • Yoga Instructors
  • Therapeutic Services

  • Landscape Designers

Who it's for

Professional Accreditations

My professional qualifications:
• Bachelor of Creative Arts (Graphic Design and New Media) with Distinction –
University of Wollongong

I love to learn and I’m continually improving my skills and gaining knowledge to offer the best for my clients.

DMC Member Badge
SEO course graduation

A little bit of client love

I chose Elise Doyle because I loved her warm approach to helping me establish myself as a new business. She took the time to meet with me in person, and to really understand my client base and the work I do as an Executive Coach.
Elise is an expert in her field with a brilliant creative flair, and I have found working with her a breeze.

Anne Schoo | On Point Coaching & Consulting | Wollongong, Australia

I recently engaged Elise Doyle to create my logo for my business Seed of Hope Yoga and to build my new website. I chose Elise because she was keen to hear my ideas, but was equally able to give me valuable feedback on my proposals. I found working with Elise Doyle to be really easy and stress free.

Shona Sim | Seed of Hope Yoga | Wollongong, Australia

Who I’ve helped

Here’s just some of the brand identity designs I’ve created.

Light House Home Loans Logo design
Billi and Gus Logo design
SCCATS Logo design

100% Custom Design Guarantee

Every brand I create is unique. You won’t find your logo anywhere else.
It’s yours made just for you.

Your Investment

With 3 options to choose from you’ll be able to find the right one for your business.

Brand Logo Beginner

For new businesses or existing ones who need a logo to represent their brand.

$1397

  • Up to 60 min discovery session where we’ll explore your:

    • Business vision
    • Objectives
    • Audience
    • Goals
    • Business personality
    • Unique strengths
    • Competitors
    • Challenges
  • A written brief capturing the insights we uncover that will guide your branding
  • Up to 2 concepts

  • 1 Revision

  • Final logo mark
  • All file formats

  • Basic style guide

Brand Look Builder

For businesses that are looking to clarify and define their brand’s look and messaging.

$2997

  • Up to 90 min discovery session where we’ll explore your:

    • Business vision
    • Objectives
    • Audience
    • Goals
    • Business personality
    • Unique strengths
    • Competitors
    • Challenges
  • A written brief capturing the insights we uncover that will guide your branding
  • Up to 4 concepts

  • 2 Revisions

  • Sample layouts

  • Final brand & logo mark

  • Secondary logos (vertical/horizontal)
  • All file formats

  • Mini style guide

Brand Identity Boom

For new businesses or existing ones who want to create a complete look and feel.

$4997

  • Up to 90 min discovery session where we’ll explore your:

    • Business vision
    • Objectives
    • Audience
    • Goals
    • Business personality
    • Unique strengths
    • Competitors
    • Challenges
  • A written brief capturing the insights we uncover that will guide your branding
  • Up to 6 concepts

  • 2 Revisions

  • Sample layouts

  • Final brand & logo mark

  • Secondary logos (vertical/horizontal)
  • Logo icon / stamp

  • Colour palette
  • Typography
  • Visual theme:

    • Photography or illustration styles
    • Pattern
    • Shapes and lines
  • All file formats

  • Brand style guide

10% GST is included for Australian residents.

BONUSES!

So you can get the most out of your brand identity,
I’ve got these great bonuses.

Social Media Templates

A group of 6 social media tiles that match your brand style set up in Canva and ready to go.

Business Card Design

A great way to show your new brand to potential customers straight away.

Isn’t it time you had a brand identity that elevates your business?

Speak to your customers, display your strengths, and share your personality with your audience. You’ll wonder why you didn’t do it sooner.

Your questions answered

It can be daunting getting a brand refresh or a new logo, so I appreciate you might have some questions before you start.

Brand: This is the perception of your company.
It’s your reputation. It’s what people think of when they think about your business. It’s influenced by your values, your products, your marketing and your customer service. And yes, it includes your logo, website and even your business cards. Whenever someone interacts with your business, it adds to the perception of you. You want to make a lasting impression and the right one too.

Brand Identity: This is the set of visual and tangible elements of your brand.
It includes your logo, colour palette, fonts, taglines, photography style, illustration style, packaging, patterns, icons, messaging. These elements help create a recognisable and consistent look and feel across your brand. Your brand style guide is a document that keeps a record of your brand and how you should present it. It keeps your brand on the right track on websites, business cards, brochures, signs, packaging, vehicles and more.

Logo: A logo is a mark or a symbol that represents a company.
Your logo is a key component of your brand identity and the most visible point of recognition of your brand. It’s the primary tag or identifier but doesn’t tell the world everything you do.

You’ll find my prices here on this page.

Depending on which package you choose and the number of items required, it usually takes 3-4 weeks for a logo and up to 2 months for a brand identity package.

Most projects are divided into 2 payments. 50% initial payment and 50% final payment on completion of the project or 4 weeks from the start date, whichever comes first.

For larger projects, we can set milestones for payments.

You can pay by direct transfer or credit card, all the details are on my invoices.

 

We’ll first communicate in person or over Zoom when discussing your project and presenting the first round of concepts. We’ll use email for shorter communications.

Yes, you’ll receive your brand identity in all the correct formats needed for signage, marketing material, uniforms, etc.

I make it my mission to work with you every step of the way and always do my best.

It’s important to find a designer whose work matches the aesthetic you want to achieve.

Take a look at my brand identity design portfolio to see if it has the general style you’re after.

I work with business start-ups to bring their branding dreams to life and with existing businesses that need a refresh.

After all, fashions change and what worked maybe 10 years ago doesn’t work now.

Absolutely. I design and build websites that are engaging with excellent user experience and best practice tech. Take a look at my website packages.
Absolutely. I can design a brand for you no matter where you are. I’m very adept at managing long-distance projects.

You sure can. I can design most marketing collateral you’ll want to showcase your business.

Yes I can. I have established relationships with 3 printing companies where I can get quotes and see your project through to completion.

Imagine getting a logo you’re proud of? One that you’ll gladly share with the world.

You’ll want to show your friends and family, in fact, the whole world.

The fine print

Prior to starting your brand identity deign, you’ll be sent a Proposal that outlines inclusions, timelines and milestones, confirmation of fees, and Terms and Conditions.

You need to sign and return the service agreement and payment schedule, and make the initial payment before any work starts.

Prices are shown inclusive of GST.

Your Investment

With 3 options to choose from you’ll be able to find the right one for your business.

Brand Logo Beginner

For new businesses or existing ones who need a logo to represent their brand.

$1397

  • Up to 60 min discovery session where we’ll explore your:

    • Business vision
    • Objectives
    • Audience
    • Goals
    • Business personality
    • Unique strengths
    • Competitors
    • Challenges
  • A written brief capturing the insights we uncover that will guide your branding
  • Up to 2 concepts

  • 1 Revision

  • Final logo mark
  • All file formats

  • Basic style guide

Brand Look Builder

For businesses that are looking to clarify and define their brand’s look and messaging.

$2997

  • Up to 90 min discovery session where we’ll explore your:

    • Business vision
    • Objectives
    • Audience
    • Goals
    • Business personality
    • Unique strengths
    • Competitors
    • Challenges
  • A written brief capturing the insights we uncover that will guide your branding
  • Up to 4 concepts

  • 2 Revisions

  • Sample layouts

  • Final brand & logo mark

  • Secondary logos (vertical/horizontal)
  • All file formats

  • Mini style guide

Brand Identity Boom

For new businesses or existing ones who want to create a complete look and feel.

$4997

  • Up to 90 min discovery session where we’ll explore your:

    • Business vision
    • Objectives
    • Audience
    • Goals
    • Business personality
    • Unique strengths
    • Competitors
    • Challenges
  • A written brief capturing the insights we uncover that will guide your branding
  • Up to 6 concepts

  • 2 Revisions

  • Sample layouts

  • Final brand & logo mark

  • Secondary logos (vertical/horizontal)
  • Logo icon / stamp

  • Colour palette
  • Typography
  • Visual theme:

    • Photography or illustration styles
    • Pattern
    • Shapes and lines
  • All file formats

  • Brand style guide

10% GST is included for Australian residents.

Brand & Logo Design Portfolio

Check out my recent branding and logo design projects.